Jelly Belly

Now you can get the kick you need from the candy you love! It is widely believed that low blood glucose levels contribute to fatigue during prolonged exercise. Research has shown that consuming carbohydrate supplements during exercise can improve endurance performance by maintaining blood glucose levels and muscle carbohydrate stores, and a recent study conducted by the UC Davis Sports Medicine Program showed that Sports Beans® jelly beans were just as effective as popular sports drinks and gels in maintaining blood sugar levels and improving exercise performance in competitive endurance athletes.