2XU (pronounced "Two Times You") was launched when former professional triathlete Jamie Hunt turned his passion for sport into an obsession with performance fabrics.
Together with two business partners, Australian retail guru Clyde Davenport (founder and past owner of Davenport Industries) and marketing specialist Aidan Clarke, Hunt created 2XU in Melbourne, Australia in 2005.
Starting out as a specialist run and triathlon brand, 2XU has grown to become the world’s most technical sportswear company, driven by a relentless pursuit to multiply human performance.
2XU garments are proven by independent, scientific research to deliver real physiological benefits to athletes of all abilities.
Backed by Louis Vuitton Moët Hennessy (LVMH), 2XU is available in more than 70 countries worldwide.
NBA teams, NFL teams, the US Navy SEALs, Olympians, world champions and celebrities all choose to train, perform and recover in 2XU.
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